I lead the user retention product design team, working to increase the business value of the company through design.
‣ Lead UX/UI process in the product, and customer support.
‣ Establish general UI/UX concepts and design systems to apply through the different functionalities.
‣ Increase User Satisfaction and work to improve user retention.
‣Alignment Product to Company strategy.
‣ Review and propose New Product Development according to User Research and Business objectives.
‣ Prepare and present HQ prototypes to internal teams and key stakeholders.
Results
✓ Increase NPS Score from -66.6 to 30 in less than a year.
✓ 1. 2x revenue growth vs 2018
✓ + 370 active users, + 2500 total users worldwide.
Datagran it's a complex product that involves Big Data, AI and Data Science. The challenge was to design solutions for user that are complex but usable, allowing people to interprate their own data and obtein powerful insights
Datagran allows companies to integrate web, customers, and ads data to analyze, predict and take action based on it in a single workspace. Solve specific business problems like churn, customer acquisition cost and more.
Setting up an entire data ecosystem can take months, while also having to focus on your product. Break the data barrier by integrating complete data ecosystems in minutes not months with zero code.
